People often ask me why I started Trees Forever back in 1989. I’m a very visual person by nature and have always loved driving through the Midwest countryside and enjoying the beautiful scenery. I was driving to a meeting once on a very windy winter day. The ditches were piled high with snow, and I began to notice all the black soil that had collected on top of snowbanks. As I drove along, the wind blew cornstalks and dried-out weeds across the road in front of me—along with our beautiful black topsoil!